Pre-Launch Event – Guido Maria Kretschmer × GUIDO
The designer and his entire editorial staff called for the biggest selfie with Guido ever on the occasion of the event. The public photo campaign took place from 1 p.m. on the 2nd floor with several hundred guests. With the Hashtags #Alsterhaus, #GuidoMagazin and #EineVonEuch numerous fans and visitors shared their photos of the event with Guido Maria Kretschmer on Instagram. The magazine GUIDO could already be purchased in the Alsterhaus on October 24th. The first issue has been available throughout Germany since October 25th.